Planful

In this episode, we speak to Jill Kouri, the CMO of HCLTech, a global technology company, home to 219,000+ people across 54 countries, delivering industry-leading capabilities centered around digital, engineering and cloud, powered by a broad portfolio of technology services and products.  HCLTech works with clients across all major verticals, providing industry solutions for Financial Services, Manufacturing, Life Sciences and Healthcare, Technology and Services, Telecom and Media, Retail and CPG, and Public Services. Consolidated revenues as of 12 months ending September 2022 totaled $12.1 billionWe speak to Jill about her journey to the CMO role, starting from a career in PR and communications. Jill shares the process and strategy behind the recent rebranding of HCLTech (formerly known as HCL Technologies) and their brand campaign, “supercharging progress.”Learn more about <a href="https://www.linkedin.com/in/jill-kouri-40b647">Jill Kouri</a>Learn more about <a href="https://www.hcltech.com/">HCLTech</a>Follow Peter Mahoney on <a href="https://twitter.com/nerdcmo">Twitter</a> and <a href="https://www.linkedin.com/in/pemahoney">LinkedIn</a>Learn more about <a href="https://www.plannuh.com/">Plannuh</a>Join <a href="https://www.plannuh.com/the-next-cmo-community/">The Next CMO Community</a>Recommend a guest for <a href="https://info.plannuh.com/the-next-cmo-podcast">The Next CMO podcast</a>Produced by <a href="https://www.podforte.com/">PodForte</a>

Rebranding a Technology Giant with Jill Kouri, CMO of HCLTech

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The Next CMO podcast features discussions with leading experts in marketing, marketing technology, and strategic execution. Topics include marketing strategy, planning, demand generation, case studies, analytics, digital marketing techniques, and innovative marketing strategies.